If you've ever spent much time around children you have probably heard the phrase, "that's not fair!" In my eight years of researching my beginning farm and being a real life beginning farmer I have also heard that phrase from beginning farmers (myself included). In fact I've even heard it from politicians talking about agriculture when I visited them in Washington D.C. a few years back. What I'm trying to say is that it is very easy to fall into the trap of looking at my own farming situation and decide that it is unfair because others may have more land, more money, better markets, and a whole host of other things. I believe the reality is though that there is something about every beginning farmer (and experienced farmer) that is unfair ... the business world calls that an "unfair advantage".
On our farm we have the unfair advantage of buying a farm smack dab in the middle of an already successful Farm Crawl. Not every farm has something so great for marketing and not every farm can create an event like the one we are part of because you can't just pull 7 farms within 20 miles of each other doing a variety of forms of direct marketing. Another unfair advantage for our farm is my prolific love of talking about the farm. I'm not saying that I'm the world's best speaker or writer, but I do love to tell the story of our farm and I'm not afraid to share it with just about anyone who will listen.
My question for you is what is your "unfair farming advantage"? What are those things that set you apart from other farmers ... things that they just can't run to the closest farm store and buy? I would love to hear what your unfair advantage is ... what are you going to take advantage of on your farm!
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